Lead UX - The UX Leadership Circle

Lead UX - Oops, I became a PM: Interview with Diana Belodedov | 52

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Diana Belodedov is a Product Manager at Volkswagen Group, with a background in UX and over 10 years working across industrial design, service design, and digital products. At Volkswagen, Diana currently steers the transformation of Volkswagen's core enterprise sales systems, where she combines her design perspective with product strategy, business, and AI. She's especially interested in the opportunity that opens up when designers move into other roles, and what that means for products in the age of AI.


This Podcast is sponsored by Codeword Customer Consulting and Horizons2026. Your UX Leadership Intensive. Inspire.Lead.Innovate.

Use our methods and tools to expand your sphere of influence, so that you can grow in your role and have a positive impact on your team, your organisation and your professional success.

Find out more about modules, training dates and locations of the Horizons UX Leadership Retreat here : https://www.horizons.community/

RESSOURCES:

LENNY'S PODCAST: https://www.lennysnewsletter.com/podcast

LinkedIn Diana: https://www.linkedin.com/in/dianabelod/

My LinkedIn: https://www.linkedin.com/in/tvk-phd/

My Webseite: https://codewordcustomer.de/

https://www.linkedin.com/company/codewordcustomer


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